Offshore Oasis Aquarium

Offshore Oasis is a conceptual zoo that also functions as a conservation and rehabilitation center. Envisioned on the East Coast, the facility is designed to allow guests to observe marine wildlife from a safe distance while promoting environmental responsibility and ocean conservation.

For this project, I developed a cohesive visual system that includes a suite of custom icons and an informational brochure featuring a wayfinding map, educational content, and visitor resources. The iconography was intentionally designed to be clear, approachable, and easily recognizable, while maintaining a sense of playfulness appropriate for a broad audience.

A key focus of the identity was versatility, ensuring it resonates with families, aquatic enthusiasts, and conservation-minded visitors alike while reinforcing the organization’s mission of education, accessibility, and environmental stewardship.